ABOUT ANDREA
Leadership. Identity. Power. Women’s Reinvention.
I'm here to empower women to stop shrinking, start leading and build the kind of lives, careers and legacies that finally feel like their own.
I know what it feels like to be overlooked, dismissed or encouraged to “stay in line.” Like many women, I was raised to be agreeable, likeable and non-threatening, even when it meant silencing myself.
But grief cracked me open. Losing my mother. Leaving my marriage. Facing trauma I thought I had outrun.
I refused to let those experiences define me. Instead, I turned inward through counselling, coaching and my commitment to deep self-work.
I call this my Power of Three: turning pain into power, clarity into confidence and identity into leadership.
That journey became the foundation of my life’s work:
helping women find their voice, trust their power and break the rules, that were never fucking made for us in the first place.
Women between 35–55 experience one of the most profound transitions of their lives a second-act identity shift where career, confidence, purpose and power collide.
Most leadership coaching ignores this. My work doesn’t.
I specialise in supporting women through this reinvention window, helping them shift from:
Overlooked → Influential
Burned out → Boundaried
Unsure → Unapologetic
Small play → System-shaping
Whether they’re senior leaders, purpose-driven professionals, founders or women who’ve spent decades carrying everyone else, this is where we rebuild identity, reclaim agency and redefine what’s possible.
My Second Act: Leadership, Identity and Reinvention
SUZI ADDLEY -
“Andrea encouraged and supported me in reflecting on and defining my own values and over time, together we constructed a set of robust coping mechanisms, transferrable to both personal and professional situations, to empower me to take the lead in my own life, driven by a steadfast value-focused approach.”
Before founding Limitless Women Lead, I spent over two decades leading global campaigns, brand strategy and million-dollar partnerships across the corporate and not-for-profit sectors.
From launching Olympic brands in embassies to building philanthropic partnerships at Mission Australia, my work has always centred on connection, influence and impact.
I’ve sat on advisory boards, mentored emerging leaders and built strategies that change systems. What I’ve learned is simple:
Leadership is not about titles. It’s about presence.
How we show up for ourselves
How we lift others
How we honour our values over ego
How we speak up, even when our voices shake
Today, I bring that strategic, no-BS lens to coaching and speaking — helping women lead differently in workplaces, families and communities.
20+ Years of STRATEGIC Experience. One Clear Mission: Empower Women
I don’t coach women to fit into broken systems. I coach them to challenge the system, change it, or leave it entirely and build their own.
My work is grounded in SDG 5: Gender Equality, and I’ve contributed to UN Women’s mission as a committee member and speaker. Every International Women’s Day and every day in between, I champion the message that when women have power, influence and economic agency, the world changes.
Because the truth is stark:
At the current rate, it will take 140 years to reach equal representation in leadership.
Almost half of women still lack autonomy over their own reproductive rights and economic choices.
Women are inheriting more wealth than ever before but not always using it in ways that advance their power or impact.
This is where my work sits:
the intersection of women’s leadership, identity, gender equality and the generational transfer of wealth. It’s where women not only rise personally, but elevate their communities and create legacy.
Because when women have a seat at decision-making tables and the confidence to use their voice we all rise.